Sales Training

Great selling is a comfortable conversation. Think back to a pleasant buying experience. That person was pleasant, helpful, focused on you and your needs, had extensive product knowledge, showed you options that fit your criteria and truthfully advised on the best solution for you, not just the most expensive.

Successful selling isn’t a long or complicated “sales process” to memorize stale sales pitches. It’s about sincerely communicating positive, helpful solutions to customer needs.

Our 3-week class, Sales Training for Solo Entrepreneurs, will cover the sales essentials:

CLASS TOPICS:
Find the right people to talk to:
Pros and cons of trade shows, direct contact, media advertising, internet marketing, public speaking, networking, etc.

Make money at tradeshows:

    • How to find the profitable shows
    • Booth selection and winning booth layouts
    • Capturing customer contact information
    • Getting to customers ahead of your competitors
    • Making lots of sales quickly

Make appointments:
How to get there first before they buy from someone else, what to say, phrasing to get appointments, and realistic goals.

Discover their needs and wants:
How to qualify your prospects: What is the budget? Are the decision-makers part of the conversation? What are their real wants and needs?

Present solutions:
Presentation skills; Building value; the one objection you should never get, covering objections before they come up.

Ask for their business:
Simple wording, answering objections without panic or lunging at them, techniques for writing the order, tying it down and avoiding Buyer’s Remorse.

Classes will meet once a week, approximately 3 hours each for 3 weeks plus 2 individual follow-up coaching sessions for quick results. Classes include lecture, handouts, resources. Get a customized review of your work-in-progress and network with other growth-minded business owners.

Classes are scheduled in time to get you ready for upcoming major shows.

Watch for our free overview class coming soon in Mission Valley where you can sample us live and go home with some great ideas you can use right away.

Call us at (858) 610-2094 for details and registration.
We always have time to talk business!